Nissan has launched an innovative subscription program, starting at £645 ($818.78) per month, that encompasses all expenses related to electric and hybrid models, with the exception of charging and fuel costs.
In collaboration with Bipi Mobility UK, Nissan Subscription offers a comprehensive package covering vehicle expenses, insurance for up to five drivers, road tax, servicing, and roadside assistance.
The standard subscription plan includes a monthly allowance of 800 miles, which can be tailored to individual customer requirements. Flexibility is a key feature of Nissan Subscription, allowing customers to select subscription durations ranging from three months to two years. Moreover, subscribers have the option to switch between different Nissan models during the course of their subscription period.
The entire subscription process, from start to finish, can be conveniently completed online. Following the completion of the subscription, customers are required to provide a fully refundable deposit equivalent to one month’s payment to secure the chosen vehicle. Delivery of the vehicle is then arranged at the customer’s preferred location, whether it be their home, at a time and date of their choosing.
Andrew Humberstone, Managing Director at Nissan GB, expressed enthusiasm for the new program, stating:
“Nissan Subscription will attract a distinct customer base and introduce our brand to an entirely new audience.”
He highlighted the growing demand among the younger generation for a seamless digital purchasing experience, the flexibility to switch vehicles based on their needs, and the desire to avoid the complexities of automotive administration. Nissan Subscription meets these needs by offering a simple monthly payment that covers all aspects of vehicle ownership.
Included in the subscription program are the hybrid Qashqai e-POWER N-Connecta, the Leaf 39kWh Tekna, and the Ariya 87kWh Evolve, providing customers with a range of electric and hybrid options to choose from.